Honma, that premium brand from Japan has just launched its first shop in Paris. However, it is no American Golf, or standard pro shop, and it would not look out of place on London’s Bond Street. In fact, we would not be surprised if we saw George Clooney walking out of it with a Nespresso in one hand and a Honma wedge in the other.
In their never-ending quest to help us folk who don’t swing the club quite so quickly, Cobra have come up with their latest iteration of the popular F-MAX collection which have been re-engineered using new weight-saving technologies. COBRA’s new F-MAX AIRSPEED men’s and women’s clubs deliver a new level of lightweight performance, maximizing clubhead speed, distance and forgiveness for players with moderate swing speeds.
We love a bit of luxury at GolfPunk, particularly if someone else is paying, but the idea that you could actually use clubs that cost the price of an average family car is not something which we could ever comprehend.
Not happy with having the most popular golf ball those clever chaps at Titleist continue to push the boundaries of ball technology. The Titleist Golf Ball Research & Development team were thrown into a room and told they could not come out until they came up with a new golf ball. The result, the Experimental EXP•01 Golf Ball.
It’s probably fair to say that amongst top golfers, elite or amateur, that the Titleist Pro V1 or Pro V1x ball is the market leader. Titleist also offer a range of more budget friendly options for the lesser mortal and are now replacing the DT TruSoft, their budget distance ball, with the TruFeel which, they claim, is engineered to deliver longer distance and excellent control.
Those clever people at Honma have come up with their latest new range of clubs in its renowned T//WORLD Series aimed at the game improvement sector of the market. The beautifully crafted high-performance clubs include complementary drivers, fairway woods, hybrids and irons for both men and women.
Cleveland are now bringing us the Halo, a versatile scoring club designed for any situation. Featuring new Gliderail Technology, the Launcher Halo is optimised for better turf interaction from the toughest of lies. And given some of the golf we have been playing lately this club could be getting a lot of use
Following the debuting of the Titleist 2020 branding at the FedEx Cup playoffs the rather sleek looking bags are being launched on the European Tour at this week’s BMW PGA Championship at Wentworth. We still want one!
Following close on behind the launch of their Go Faster Turbo Woods Cleveland have unveiled the Launcher HB Turbo Irons. Built for more speed and more precision and targeted specifically at improvement players the irons deliver maximum forgiveness and an easy-to-hit to profile.
Cleveland have been on a bit of a role when it comes to launching wrenches recently. Their CBX 2 wedges kicked it off, followed by their amazing Frontline Putters and the Huntington Beach range. Now, two years on from their return to the woods and irons market they are releasing the Launcher HB Turbo woods which they say are “sleeker, faster, and more forgiving” which is exactly what you want!
The techies at Cleveland believe that the keys to success are control and feel which gives confidence in putting and their new Huntington Beach SOFT range does just that, so that we make more putts, "plain and simple!"
Cleveland wedges are definitely always in the mix when you think about premium tour products and we loved their recent CBX 2 launch aimed at the slightly more regular golfers amongst us. What they aren’t as well known for are their top of the line putters and perhaps, with the new Frontline range, that is about to change?
