Jan 27th, 2017 Article
G/Fore and Peter Millar pair up
We have always been massive fans of G/Fore, and they have now paired up with Peter Millar for a new collaboration on an innovative golf shoe. Here are the results.
Feb 6th, 2023 Article
American Golf is the UK home of New Balance Golf
Europe’s leading golf retailer, American Golf, has become the official New Balance Golf UK retail partner, exclusively stocking a wide range of men’s and women’s golf shoes online and across its 90+ retail stores from Monday, 6th February.
Feb 11th, 2017 Article
Dunning launch new collection
Dunning is continuing its quest to establish itself as the brand of choice for the aspiring elite golfer.
Dec 12th, 2018 Article
PUMA takes Ignite golf shoes to the NXT level
PUMA Golf continues to take golf footwear to the next level, today introducing NXT generation footwear designed on a completely new IGNITE spikeless traction platform with three unique, versatile, and fashion forward upper silhouettes.
Dec 14th, 2021 Article
The greenest company in golf?
There are a lot of brands that seek to highlight their green credentials but when you drill down a little, you realise those claims are somewhat economical with the truth. So when we came across the new clothing brand Reflo we were naturally somewhat sceptical.
Sep 21st, 2016 Article
Bill Murray to launch golf clothing range
Surely it's going to be called the 'Carl Spackler Collection'? No? What about 'Gunga Galunga'? No?! 'The Danny Noonan Range'?...
Feb 27th, 2019 Article
Puma Golf unveils Ignite Proadapt footwear
Every year, PUMA Golf come up with a better, comfier and better performng golf shoe. The 2019 IGNITE PROADAPT is no exception, delivering Tour-proven stability, unparalleled traction and extreme comfort, in a superior, sophisticated package, designed with the world’s finest performing (and best-dressed) golfers in mind.
Jan 24th, 2019 Article
G/FORE launch golf crossover MG4.1 shoe
G/FORE, the luxury lifestyle brand and golf disruptors have launched the MG4.1, an exciting new crossover golf shoe category for the brand. It looks like a mix of a golf shoe and a sprinter's spike-slipper and is infused with premium lightweight comfort and performance technologies that promise comfort on and off the course.
Sep 8th, 2016 Article
Chervo AW16 Collection
We spoke to Chervo founder Peter Erlacher to find out exactly what we should be wearing this Autumn and Winter.
Aug 20th, 2020 Article
ellesse makes a return to golf
British sports apparel brand ellesse is set to make a huge impression on the U.K. golf market this summer as its new golf collection debuts exclusively at American Golf. The new men’s and women’s ranges will be exclusively available from American Golf and will feature ellesse’s core colours and familiar semi-palla logo.
Feb 26th, 2019 Article
ECCO Golf revamps Biom Hybrid 3 silhouette for 2019
Flagbearers of golf hybrid footwear, ECCO GOLF, have unveiled several exciting additions to their iconic ECCOBIOM® HYBRID 3 family, with the GORE-TEX waterproof design now available in a range of eye-catching Spring/Summer 2019 colour combinations that feature the refined derby cut lacing.
Mar 2nd, 2020 Article
Golf has to change
Martin Slumbers, the R&A chief executive, recently stated that “Golf has to change” when referring to the restrictive dress regulations at golf clubs as one of the reasons why prospective players are put off, with membership levels down across the UK. Fashion brands Lyle & Scott are in total agreement as borne out by their recent collaboration.
