Jan 27th, 2017
G/Fore and Peter Millar pair up
For innovative new golf shoe
Words: John Dean
We have always been massive fans of G/Fore, and now they have paired up with Peter Millar for a new collaboration on an innovative golf shoe.
The new range combines G/FORE's custom design and golf footwear expertise with classic Peter Millar styling in custom colours and was launched at the 2017 PGA Merchandise Show in Orlando, Florida.
Available in three styles – the Brogue Gallivanter, the Pintuck Gallivanter and the Disruptor – the shoes feature an athletic fit with premium waterproof leather upper in colours which complement Peter Millar's autumn 2017 collection.
G/FORE's premium footbed flexibility and the addition of an innovative G/ROUND Control sole with multi-level soft spikes, provides optimal traction and natural rotation. The addition of a padded heel collar made of performance athletic mesh further enhances fit and breathability.
Founder of G/FORE, Mossimo Giannulli, has worked closely with Scott Mahoney, chairman and CEO of Peter Millar, and believes it represents the perfect combination of expertise, quality and style.
Giannulli said: "I have immense respect for Scott, his team and the brand they have built. We both deeply value attention to detail and quality of product, making this collaboration a great fit for both brands.
"We have collectively designed elegant, premium golf shoes that speak to the traditional Peter Millar DNA without losing the G/FORE edge."
Mahoney said: "I have admired the incredible sense of style and exceptional quality that Mossimo and G/FORE have created over the years. This collaboration offers a natural extension into golf footwear and providing the Peter Millar guy with great on–course footwear that doesn't sacrifice style."
The Peter Millar G/FORE golf shoe (RRP $225) will be available for retail at select Peter Millar stockists in the USA. International shipping from www.gfore.com will be available from May 2017.