Mar 1st, 2022 Article
ECCO GOLF and J.Lindeberg collaboration
ECCO GOLF combines its passion for footwear innovation with J.Lindeberg's progressive design in a new, limited-edition collaboration featuring a bold take on four iconic ECCO shoes.
Jun 11th, 2021 Article
TaylorMade Golf introduces TP Hydro Blast Putters
TaylorMade Golf Company has announced the all-new TP Hydro Blast Putter collection – providing golfers with a selection of seven traditionally shaped putters that feature a renewed dedication to performance and aesthetics.
Apr 21st, 2021 Article
Honma unveils luxury BERES Wedges
Leading Japanese golf brand HONMA has unveiled its new BERES Wedge for 2021, designed for golfers seeking the gold standard in high performance and luxury golf equipment.
Mar 26th, 2021 Article
PING Reveals SS21 Women’s Collection
Designed to inspire female golfers to both look and play their best, PING has unveiled details of its Spring/Summer 2021 women’s apparel collection, which features bold floral prints to celebrate the transition into the warmer summer months.
Jan 15th, 2021 Article
PING’s new G425 irons
In a departure from recent iron models, PING’s experts re-engineered the face of the G425 iron by employing a metal-wood-style, variable face thickness (VFT) design. This greatly increases flexing for measurable ball speed gains that launch shots higher and farther with the stopping power to hold greens – a rare result with most of today’s distance-minded irons.
Sep 21st, 2020 Article
HONMA launches its new TR21 range
Leading Japanese golf brand HONMA has extended its premium performance TR (Tour Release) line of clubs with the introduction of TR21 irons, fairway woods and hybrids to complement the existing TR20 driver and irons. More details on the existing TR20, XP-1 and BERES product lines can be found at .
Sep 16th, 2020 Article
The good old days of club manufacture
Before technology took over and the driver became the monstrous feat of engineering and design that it is these days the persimmon wood ruled the tees and fairways. Other imposters tried to supplant the material of the golfing gods but failed. It would eventually take over ten years for the 'johnny come lately' metal woods to take the place of persimmon on the PGA and European tours.
Aug 16th, 2020 Article
New additions to the TaylorMade P•700 Collection
With the latest additions to the acclaimed P Series, TaylorMade now offers a full lineup of meticulously crafted players irons that align craftsmanship, performance and aesthetics. P•770 Irons The new P•770 iron is constructed from a forged hollow body with SpeedFoam™ injection and advanced tungsten weighting, this latest model is more akin to its powerhouse sibling the P•790.
Aug 6th, 2020 Article
Brand Fusion introduces ‘Golden Balls’ line
Brand Fusion, the leading golf equipment distributor across Europe, has collaborated with Trump International to offer golfers a special set of three gold-coloured golf balls, each marked with the logo of Trump International courses at Turnberry and Aberdeen in Scotland, plus Doonbeg in Ireland.
Jan 20th, 2020 Article
Fancy a Big chunk of Golf History?
A lot of us have old clubs languishing in the garage or in the attic gathering dust. Those of a certain age may also have a modern-day antique - a wood actually made out of wood! But there is a man who has not one but over one thousand woods tucked away in storage and all of them made from what was the holy grail of golf manufacturing materials – persimmon!
Sep 19th, 2019 Article
Jet Black Collection lands in Europe
Following the debuting of the Titleist 2020 branding at the FedEx Cup playoffs the rather sleek looking bags are being launched on the European Tour at this week’s BMW PGA Championship at Wentworth. We still want one!
Sep 2nd, 2019 Article
Cleveland Frontline Range
Cleveland wedges are definitely always in the mix when you think about premium tour products and we loved their recent CBX 2 launch aimed at the slightly more regular golfers amongst us. What they aren’t as well known for are their top of the line putters and perhaps, with the new Frontline range, that is about to change?
