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Equipment

Sep 21st, 2020 Article

HONMA launches its new TR21 range

Leading Japanese golf brand HONMA has extended its premium performance TR (Tour Release) line of clubs with the introduction of TR21 irons, fairway woods and hybrids to complement the existing TR20 driver and irons. More details on the existing TR20, XP-1 and BERES product lines can be found at .

Sep 17th, 2020 Article

Arccos Caddie Link given nod by USGA

Arccos – the pioneer of big data and artificial intelligence for golf – today announced its Arccos Caddie Link ultralight wearable is now permitted under the Rules of Golf, according to United States Golf Association (USGA) decision #2020-0305.

Sep 16th, 2020 Article

The good old days of club manufacture

Before technology took over and the driver became the monstrous feat of engineering and design that it is these days the persimmon wood ruled the tees and fairways. Other imposters tried to supplant the material of the golfing gods but failed. It would eventually take over ten years for the 'johnny come lately' metal woods to take the place of persimmon on the PGA and European tours.

Sep 15th, 2020 Article

The Club that won four majors

When Jack Nicklaus picked up his sixth Green Jacket and record eighteenth major win at Augusta in 1986 he had a MacGregor Tommy Armour 945W Driver in his bag. The persimmon driver was the same weapon that helped him to victory at the 1978 British Open, 1980 US Open and 1980 PGA Championship.

Sep 2nd, 2020 Article

Honma launches #DiscoverHonma promotion

Leading Japanese golf brand HONMA is running a nationwide #DiscoverHonma promotion over the next three months that offers golfers the chance to win a set of premium clubs from its latest competitively priced ranges. The promotion is open to those aged 18+ attending any HONMA club fitting session in the UK and Ireland. . Detail of the #DiscoverHONMA promotion can be found at .

Aug 28th, 2020 Article

HONMA extends its multi-layer golf ball range

HONMA, best-known for the quality of its high-end and player’s golf clubs, has expanded its range of multi-layer golf balls to offer golfers the most exciting selection the brand has ever launched on the market outside Japan. More information about HONMA Golf equipment can be found at

Aug 28th, 2020 Article

UK golf market enjoys record sales

Golf Datatech, LLC, the golf industry’s leading independent market research firm for retail sales, consumer and trade golf trends, has announced that golf equipment sales throughout the UK have enjoyed their all-time largest July retail sales month since the Company started tracking data in 1997.

Aug 25th, 2020 Article

Cobra driver supports On Course Foundation

American Golf is teaming up with Cobra Puma Golf to donate 10% from every purchase of the Limited Edition Cobra camo SPEEDZONE drivers to military charity On Course Foundation. Available exclusively online at American Golf, the Limited Edition SPEEDZONE and SPEEDZONE Xtreme drivers will make a huge impact on the fairway, but also on the lives wounded, injured and sick Service personnel and...

Aug 20th, 2020 Article

SkyCaddie LX5C Ceramic Watch

Golf’s most desirable-looking wearable tech joins the award-winning 2020 SkyCaddie GPS family today in the form of the new LX5C with ceramic bezel GPS Smart Watch from SkyCaddie, makers of the most-trusted rangefinders in golf. Both LX5 models pack golf’s only truly comprehensive ground-mapped course data into the game’s largest and most-brilliant wearable HD colour touch screen at 1.39 inches. .

Aug 18th, 2020 Article

Srixon Introduces the New Ultisoft Ball

Srixon has announced the launch of the New 3rd generation UltiSoft golf ball. The new UltiSoft officially launches into stores across the UK & Ireland on the 19th September 2020. UltiSoft is true to its name as the ultimate golf ball for softness and feel. It’s the lowest compression ball in our lineup, delivering unmatched performance on every strike.

Aug 17th, 2020 Article

Motocaddy launches ‘Power At Your Fingertips’ video

Motocaddy, the world’s biggest-selling electric trolley brand, has launched a new ‘Power at your Fingertips’ video showcasing the revolutionary features on its award-winning, compact-folding M5 GPS model. The video was produced by the award-winning production company, iSite that includes Samsung, Sony and Wickes in its portfolio of clients. or follow @MotocaddyGolf on social media.

Aug 16th, 2020 Article

New additions to the TaylorMade P•700 Collection

With the latest additions to the acclaimed P Series, TaylorMade now offers a full lineup of meticulously crafted players irons that align craftsmanship, performance and aesthetics.  P•770 Irons The new P•770 iron is constructed from a forged hollow body with SpeedFoam™ injection and advanced tungsten weighting, this latest model is more akin to its powerhouse sibling the P•790.