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May 22nd, 2017

Callaway Epic Irons launched!

But are they really epic?

You're potentially asking for trouble when you call your new range of golf clubs 'Epic'. But sales don't lie and the Callaway Epic drivers have been flying off the shelves from Dundee to Dallas. And now we have the irons. The Epic Irons and the Epic Pro Irons for better players.

This range is the love child of Callaway's Head of R&D Dr. Alan Hocknell who was give a unique request a couple of years back by Callaway’s CEO Chip Brewer.

“If you could design the very best iron that you would play," said Chip. "If you wanted maximum performance without any limits to the cost or engineering process, what would that be?”

Now, Al loves his golf sticks and he's a passionate golfer, so this was like manna from heaven for the guy. Once he determined what the iron should be, he dedicated more than 70 of the best engineers in golf to the project with two key messages: we want groundbreaking innovations, and there are no boundaries.

The engineering team had the freedom to give these irons every performance advantage by using the most ultra-premium materials and advancing some of the most revolutionary technologies in the industry. The result? Judge for yourselves but if they look this epic they might just be...

Using ultra-premium materials and advancing some of the most groundbreaking technologies in the industry, it had to provide the absolute best combination of ball speed, distance, forgiveness, accuracy, and feel.

Each iron is uniquely constructed, and the multi-material head consists of a variety of premium components, which are precision-milled and robotically laser-welded to give Callaway engineers precise control over CG location, COR, MOI and vibration control. The result is the most premium, high-performance iron ever to bear the Callaway name.

Key selling points

1. Next-Generation 360 Face Cup Technology for Longer Average Distance.

2. Exo-Cage for Energy Lensing to Maximize COR for More Ball Speed.

3. Next-Generation Standing Wave Technology to Optimize CG Location for each iron. 

4. Precision-milled and Robotically Welded.

What's the damage?

GBP £279
EUR Ireland €349
EUR €329
CHF 379
SEK 3299
DKK 2499
NOK 3199
EUR Finland 329


Available in stores June 16th

Here's the technology type stuff

TAGS: Equipment, Irons, 2017