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Jan 25th, 2023

FootJoy kicks off 2023 with the all-new FJ Fuel Sport

Traditions spikeless and Premiere Series colour upgrades

FootJoy is a brand that has been trusted by players at all levels of the game for 100 years because of a singular dedication to the game of golf and a relentless commitment to performance innovation, style, comfort and quality.

As part of its unwavering commitment to equipping all golfers with the best footwear to suit their performance and style preferences, FootJoy has introduced the all-new FJ Fuel Sport, a spikeless offering in the best-selling Traditions, and two new colour options to the Premiere Series line which continues to be the #1 Shoe on Tour.  
“Our single-minded focus on the golfer means we are continuing to listen to their feedback and provide options for all players. We’ve seen a continued appetite for athletic footwear, inspired by high street trends, so the introduction of FJ Fuel Sport provides an updated option which will continue to drive heat and excitement in that category. 
“Since the launch of Premiere Series, we’ve seen a huge growth in the classic golf shoe category so to have a spikeless offering in the ever-popular Traditions line offers yet another option for the golfer looking for added versatility. And we’re anticipating another huge year in 2023 for the Premiere Series franchise so additions to the Packard and Field lines give discerning golfers even more choice when it comes to looking and playing their best.” 
Guy Smith, Product Manager for Footwear and Gloves EMEA

Following its hugely successful introduction in 2022, FJ Fuel provided golfers with an athletically styled, lightweight, spikeless option offering year-round stability and traction. Available in men’s and women’s selections, FJ Fuel Sport features a new breathable performance mesh to further add to the athletic appeal. Utilising a similar TPU Hot Melt top layer as featured in the Pro|SL Sport, golfers can enjoy lightweight comfort and traction in a stylish, easy-to-clean waterproof offering.
FJ Fuel Sport - Womens

Golfer benefits
  • Breathable Performance Mesh New upper material utilising mesh and using ultra-thin TPU Hot Melt top layer
  • Lightweight Midsole Cushioning Stratolite foam delivers lightweight cushioning and ensures ultimate comfort and max walkability round after round.
  • Superior Traction The Power Stabiliser outsole features tour-proven traction with an all-new Stability Bridge to provide optimal support and control.
  • Flex Last A full rounded toe character with a full fit across the forefoot and instep. A toe spring and a slightly narrow heel complete the athletic profile.
  • Waterproof A one-year waterproof warranty
Availability and price
FJ Fuel Sport will be available in-store and at FootJoy.co.uk in three men’s and two women’s colour options from January 20th
Men’s SRP: £134.99
Women’s SRP: £124.99
Traditions Spikeless - Mens

The classic styling and lightweight comfort of FJ Traditions now boast added versatility with the introduction of new spikeless offerings. The spiked Traditions has been the go-to golf shoe for club golfers and tour pros since its launch two years ago but is now available with both on and off-course versatility thanks to the introduction of the VersaTrax outsole.
Golfer benefits
  • Fashionable Leather Fashionable full-grain leather offers outstanding comfort, breathability, and durability
  • Lightweight Construction A foam midsole provides lightweight comfort
  • Complete Support A moulded high-density EVA FitBed and Foam Achilles pad for increased comfort
  • Versatile Traction The VersaTrax outsole is engineered with traction elements to create an outsole that is perfect for on course performance with wear-to-the-course versatility. Each traction zone maximises traction during your swing and provides exceptional grip when walking the course
  • Laser Street Last Offers a full rounded toe character, standard fit across forefoot and instep, with a slightly narrow heel
  • Waterproof A one-year waterproof warranty
Availability and price
Traditions Spikeless will be available in-store and at FootJoy.co.uk in two men’s and two women’s colour options from January 20th.
Men’s SRP: £119.99
Women’s SRP: £99.99
Premiere Series

The #1 Shoe on Tour which is inspired by then and supercharged for now, has two new colour options for golfers looking for the ultimate Modern Classic golf shoe. The Premiere Series Packard, which is the most popular of the different style options, is back with a new black and white offering featuring black printed leather on the saddle with a unique white trim around the midsole. The Premiere Series Field is now available in a clean white with black trim detailing. It features the same black and white midsole as the new Packard.
Golfer benefits
  • Premium Construction Hand-selected, premium full grain leather from Pittard’s offers unparalleled beauty, fit, and resistance to stretching. Calfskin leather detailing delivers an iconic look for players with a discerning sense of style
  • Performance Outsole The VersaTrax+ outsole is engineered with traction elements to create an outsole that is perfect for on course performance with wear-to-the-course versatility. Translucent rubber traction elements offer a high end look and feel while maximising traction with each step you take. The unique anti-channelling traction pattern is designed for grip from any lie or angle
  • Complete Support A soft EVA midsole provides increased underfoot cushioning, enhanced comfort and exceptional stability
  • Laser Street Last Full rounded toe character, standard forefoot and instep with a slightly narrow heel. Refined toe shape for a classic profile
  • Waterproof A one-year waterproof warranty
Availability and price
Premiere Series Packard and Field in White/Black will be available in-store and at FootJoy.co.uk from January 20th.
Men’s SRP: £169.99

TAGS: Fashion, FJ, Fuel Sport, FootJoy, 2023, Traditions