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Apr 24th, 2017

Yes! Cobra Connect drivers out now!

Partnership with Arccos set to revolutionise how we play

Want to really get under the bonnet of your golf game? Check out the new Cobra Connect drivers. Partnering up with industry leading tech wizards Arccos, the new KING F7, KING F7+ and KING LTD Black models all come standard with an Arccos sensor embedded in the grip, providing users with GPS while capturing driving distance and accuracy stats.

They call it the 'caddie in your pocket' and we can't wait to test it out this week. It'll make clubhouse beer & banter even more lively, being able to analyse how far and in what direction you and everyone else in your group launched your ball.


“Until now, amateurs haven’t had access to the type of data-driven insights that the world’s best players are using,” says Sal Syed, Arccos CEO and Co-Founder. “We’ve pioneered a system that does just that by seamlessly capturing and analysing every shot a golfer hits, helping them go beyond guesswork to lower their scores.”

Arccos 360 sensors communicate with a free app for iOS and Android devices, delivering data for distances hit, club averages, driving accuracy, greens in regulation, sand saves, putts and more. By accessing the Tour Analytics web dashboard, Arccos users and their instructors can gain valuable insights via deep dives into stats, playing patterns and rich data comparison for every club, shot, hole and round.

Consisting of 14 ultra-light sensors, one for each club in your bag, Arccos 360 automatically detects every shot a golfer hits. It then uses an enhanced version of the Strokes Gained algorithm to provide any player, anywhere with the same ShotLink-style analysis used by every player on the PGA Tour.

“In just over two years, we’ve recorded more than 50 million shots during nearly 600,000 rounds and the evidence is clear – our users improve rapidly,” adds Syed.

“In 2016, the average Arccos user who played more than 10 rounds reduced their handicap by 2.77 strokes, a rate that’s 20-times faster than the average player in the USGA GHIN handicap system.

"This is just the tip of the iceberg in terms of the advanced analytics that will be delivered to the Arccos community through our work with Microsoft.”

Arccos – maker of Golf’s #1 Performance Tracker and a technology partner of Microsoft – announces its second-generation system, Arccos 360, is now available at leading golf retailers and finer pro shops worldwide.


How it helps the gravy:

  • How Far to Hit Each Shot – with range finder GPS (in yards or meters) to any point on more than 40,000 courses worldwide

  • Which Club to Use in Every Situation – with Smart Distance™ data on true averages for each club in your bag

  • What to Practice – with the proprietary Tour Analytics platform that provides insights about a player’s strengths and weaknesses, including handicap breakdowns for Driving, Approach, Chipping, Sand and Putting

For more information: arccosgolf.com.




TAGS: Equipment, Cobra Connect, Drivers, 2017