Jan 15th, 2019
adidas Golf Signs European Tour Pro Jordan Smith
Multi-year contract for one of Europe's rising stars
adidas is adding another rising star to its ranks, after announcing a multi-year contract with tour professional Jordan Smith to wear adidas’ apparel and footwear on and off the course.
The signing brings another player to a growing worldwide group of young standout professionals. Following a successful amateur career that included playing as part of the 2013 Walker Cup team for Great Britain & Ireland, Smith played his way through the PGA EuroPro and Challenge Tours, where he led both Order of Merits.
Jordan got off to a stellar start in his rookie season on the European Tour in 2017, claiming four top-10 finishes along with a win at the Porsche European Open. Smith’s creativity and performance on the course set him apart as an ideal player to join the 3-Stripes.
“Jordan is the type of player that has clearly displayed the grit and talent required to succeed at the professional level,” said Matt Blackey, Senior Manager of Global Sports Marketing, adidas Golf. “He embodies the type of player we look for at adidas and we’re looking forward to supporting him as he continues his professional career.”
Smith completed the 2018 European Tour season with four top-10s, highlighted by a T-3 finish at the Volvo China Open.
“adidas is one of the biggest sports brands in the world and I’m excited to be joining the team,” said Smith. I’m looking forward to getting into all of their great products to help me succeed on the course in 2019 and into the future.”
Smith will start wearing adidas Golf apparel and footwear on the course beginning at the Abu Dhabi HSBC Championship this week.
Good work, Jordan, and good work adidas!