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Feb 16th, 2024 Article

American Golf Announces a Beefy Partnership!

The UK’s leading golf retailer, American Golf has announced English pro golfer fan favourite Andrew ‘Beef’ Johnston as their newest ambassador as the brand continues their drive to become the one stop destination for all golfers.

Feb 16th, 2024 Article

This IS… Everything

On the eve of its third season, The International Series has unveiled a new campaign - ‘This IS… Everything’; highlighting the significance of the series to players from all over the world in today’s evolving golf ecosystem.

Feb 12th, 2024 Article

FREE Golf Sessions at your local American Golf store

The UK’s leading golf retailer, American Golf, has launched brand new, in-store Full Game Review sessions to enable every type of golfer to achieve their full potential, no matter what their gender, age or ability -and what’s more, they’re FREE!

Feb 12th, 2024 Article


Smash GC’s dominant team performance in Saturday’s final round of LIV Golf Las Vegas allowed captain Brooks Koepka to celebrate his fifth trophy of any kind since joining LIV Golf, while teammate Talor Gooch became the first player to win trophies with three different teams.

Feb 9th, 2024 Article

PGA Show: Best Product Award Announced

In a ground-breaking fusion of fashion and technology, a cutting-edge pair of sunglasses has emerged, promising to redefine the way we experience audio in our daily lives. Meet the 'Sonic' sunglasses from REVO, a revolutionary creation that seamlessly integrates advanced audio technology with stylish eyewear.

Feb 2nd, 2024 Article

LIV Golf Mayakoba: Where to Watch

Fans in over 180 global territories can watch Live and On-Demand coverage of LIV Golf free of charge via LIV Golf Plus. LIV Golf Plus is available for download on iOS, Android, FireTV, and on LIVGolfPlus.com. Search for: "LIV Golf Plus".