May 10th, 2017
Rory McIlroy the $310million Man
10 year deal with TaylorMade completes cash bonanza
Words: Tim Southwell Photography: Getty Images
Rory McIlroy. Quite likely to be able to lend you a fiver...
After the demise of the Nike golf equipment company left him without an equipment deal, 4-time major champion Rory McIlroy has finally opted to sign with TaylorMade. And it's made him a very secure individual financially.
He'd already bagged a £160,000,000.00 apparel deal with Nike, and now he's signed another 10 year deal, this time with TaylorMade for equipment. And another cool £80,000,000.00...
His original five year contract with Nike – to use their equipment as well as being decked out in the famous swoosh clothing range – was signed in 2013 and was worth £16million a year.
But when Nike stopped making clubs last year, Rory was suddenly in a position to negotiate with two different companies and the result is a 50% cash bonus.
It's estimated that, even before these deals took place, Rory was golf's biggest earner, making £25million a year. And that doesn't include tournament earnings... With the Nike & TaylorMade deals in place, plus his Omega, Bose, EA Sports and Upper Deck agreements, he is now estimated to be making £31-33,000,000.00 a year from endorsements.
Rory forked out £250,000.00 for his wedding to Erica Stoll last month (Which now seems a bit stingy – Ed) but the Chancellor won't be getting any of Rory's cashola, he's a UK tax exile.
As he prepared to return to action at the Players Championship in Sawgrass, Rory said: “The wedding was the greatest weekend of my life, and the other great thing about being married is I’ve finally got a home to go to."
"For the past few years I’ve only been able to spend 120 days in the States and 90 in the UK, so I’ve felt like a proper nomad.
"From now on I’m going to have a proper base, somewhere I can call home. It just makes you feel more centred, more settled, knowing you have somewhere to go back to anytime you feel like it."
Rory, old romantic that he is, proudly showed off his wedding ring to anyone he could get hold of at Sawgrass. He's also had the numer 22 printed on his new TP5 golf balls. It's the date of his wedding. Awww.
As regards his new TaylorMade equipment partnership, Rory had this to say:
“I’ve been on tour for 10 years and I can’t remember a time I’ve been this excited about my equipment. You get re-energized. You look at the guys that are playing this stuff and you’ve got Dustin [Johnson] who is No. 1 in the world, I’m No. 2, Jason Day No. 3, it’s like six of the top 15. Sergio, Jon Rahm, Justin Rose. Everyone is playing well with it, and I’m excited to be a part of it.”
This is great news for TaylorMade who are in the middle of an ongoing sale by parent company adidas. Rory had been using Callaway Epic woods and irons before switching to TaylorMade fairway woods at the Masters. Gutting for Callaway to miss out on signing the world's most recognisable golfer (after Tiger) but Rory seems convinced he's made the right choice. Must be nice having everyone fighting over each other to give you golf clubs and balls.
“Our tour staff and product teams have been working closely with Rory for months," said David Abeles, TaylorMade’s president and CEO. "After extensive testing we’re absolutely elated that he has chosen to join Team TaylorMade as he embarks on the next chapter of his career,” .
So now TaylorMade have the two most recognisable players in world golf, as Rory joins Tiger in using their gear and ball, although Tiger is going to be teeing it up with Bridgestone on the ball front.
“My future rests firmly in my hands," says Rory. "That’s why I choose TaylorMade. I've been around the game long enough and have tested most clubs on the market, but I have never been as excited about equipment as I am right now."
First up for Rory post-announcement is Pete Dye's Sawgrass and the TPC. Rors will play 13 TaylorMade clubs (he will continue to use an Odyssey putter while testing various TaylorMade putters, including the Spider Tour) and the TP5x ball which reportedly was central to Rory's choosing TaylorMade.
A closer look the TaylorMade products in Rory’s bag this week at THE PLAYERS:
- ’17 M2 Driver / 9.5° / MCG Kuro Kage Silver 70 XTS
- ’17 M2 Tour Fairway / 13.5° / MCG Tensei CK Blue 90TX
- ’17 M2 Tour Fairway / 19° / Fujikura Composites Pro P95X
- P750 Tour Proto Irons / 3-4 / True Temper Project X 7.0
- “Rors Proto” Irons / 5-9 / True Temper Project X 7.0
- Milled Grind Wedges / 48°, 54° & 60°/ True Temper Project X 6.5
- TP5x Golf Ball / #22
Go out and get em, son!!
Rory's TaylorMade stats
As evidenced by the following chart, his average numbers after multiple shots hit during his testing period were remarkable:
- 181 MPH ballspeed
- 12.3° launch angle
- 2119 RPM spin rate
- 315.8-yard carry average, 338.5 total average