Jan 21st, 2018

Odyssey strengthens its O-Works line-up

By launching an extensive range of new head shapes

Odyssey strengthens its O-Works line-up

Odyssey has strengthened its O-Works line-up by launching an extensive range of new head shapes.

Building on the success of O-Works and O-Works Red, the latter of which debuted in July last year, Odyssey has gone a stage further and developed an all-new, 12-model O-Works Black line as well as adding six new models to its existing Red putter range.

Featuring revolutionary Microhinge Face Insert Technology, these new putters will provide great feel as well as imparting more topsin to get the ball into a better roll at impact.

The 2018 Black and Red ranges also feature new ‘toe-down’ O-Works Mallets that naturally rotate like a blade during the putting stroke. These models will appeal to golfers who love a mallet look, but have historically struggled for consistency with face-balanced models (normally missing to the right).

Odyssey strengthens its O-Works line-up

‘Toe-down’ designs address this performance issue, dialling in better-than-blade forgiveness and alignment, whilst retaining a similar stroke path offered by a blade. In addition, face-balanced putter models remain, in both mallet and blade, for the golfer that favours a straight-back/straight forward pendulum putting stroke.

Austie Rollinson, Chief Designer at Odyssey, commented: “Some players like a clean, simple look at address, and this new Black finish has been a tremendously popular choice on Tour for years. When a number of our Staffers told us that they wanted an all-black putter with our Microhinge insert we listened, and then we made an unbelievable putter.

“We also know that if the best players in the world liked them and putted well, our customers were definitely going to love them too.”

The line includes the new O-Works Black Jailbird Mini, used by South African Callaway Staffer, Branden Grace, to shoot to lowest round in Major championship history, a 62 in last year’s Open at Royal Birkdale.

The full range of O-Works Black Putters includes: #1, #7, #1 Wide S, #7 Tank, #1 Tank, 2-Ball Fang, #2M CS, 330M, #2W, Jailbird Mini, #3T, Black Marxman.

Added to O-Works Red for 2018 are: #1 Wide S, #1 Tank, 2-Ball Fang, Jailbird Mini, #7 Tank, Marxman.

Already in the O-Works Red range (launched July 2017): 2-Ball, #7, R-Line, V-Line Fang, #7S.

Odyssey www.odysseygolf.com

https://www.youtube.com/watch?time_continue=1&v=vfmndrfqpdU

Related:

Fred Couples signs with Bettinardi to play their putters on Champions Tour

Odyssey strengthens its O-Works line-up

TAGS:Equipment, Putters, Odyssey